Inspired by the hues of Amsterdam's legendary flag, adidas and Ajax have united to unveil their chic limited-edition cycling collection. The worlds of football and cycling don't interact as much as they should, in my opinion. It's not about concocting some radical, never-before-seen sports fusion; rather, it's about fostering a mutual respect for the unique rhythm each discipline dances to. Back in 2021, cycle clothing experts Milltag equipped West Ham with a swanky range. Beyond that, most efforts seen so far don't quite hit the mark, often ending up as merely a club crest plastered onto a cycling jersey, mistakenly considered enough.
But when it comes to breaking boundaries? That's where Ajax and their technical partner, adidas, come in. They've collaborated to create a limited-edition cycling collection for the prestigious Dutch side. Cycling isn't just a hobby in Amsterdam; it's a primary mode of transportation, with the majority of locals opting for the two-wheeled commute and road cycling as a favorite pastime. This new range pays a playful tribute to this robust Dutch cycling culture, thoughtfully designed with the black, red, and white of Amsterdam's iconic flag and enhanced with reflective elements for rider safety. The collection features a variety of cycling essentials for both men and women: jerseys, bib shorts with dual-density padding, track tops and pants, t-shirts with graphic prints, and even a special edition of the popular Velosamba. Each piece masterfully combines style and function, catering to the needs of both the cycling and football communities.
In the heart of the urban landscape, where the cadence of your pedals sets the day's rhythm, adidas introduces a special edition of the Velosamba, celebrating city riders and daily commuters. Developed with a keen understanding of the unique dynamics of city riding, commuting, and indoor cycling, this isn't just a shoe; it's a statement. The iconic adidas three stripes are bold and striking, painted in red and white, like banners of identity streaming down busy streets. Crafted with dual bolt cleat compatibility and boosted with reflective elements, these shoes ensure visibility in the twilight's dreamy haze. The Velosambas feature full-length reinforced midsoles, designed to enhance pedaling efficiency while maintaining the flexibility needed for comfortable walking. It's a blend of power and comfort, designed to elevate your city riding experience.
Starting from the 3rd of April, 2024, at precisely 10h CET, the Ajax x adidas Cycling collection will be exclusively available. You can find it at the Official Ajax Fan Shops in Kalverstraat and Johan Cruyff ArenA, and at the adidas Store on Kalverstraat. For those who prefer online shopping, direct your cursor to ajax.nl/shop and adidas.co.uk. Join us, keep up, and ride along!
