Injecting a groundbreaking twist to its athletic ensemble, the continually innovative hook-up of PSG and Jordan proudly uncloaks their 23/24 fourth kit. Astonishingly painted in an earthy hemp shade and stamped with the familiar elephant print, this uniform will get its premiere in the football galaxy, donned by the women's team in their thrilling Champions League bout against Ajax.
The PSG and Jordan consortium relentlessly crafts breathtaking masterpieces in the football fashion world. On a roll after euphorically marking their 5-year alliance, this power duo exposes the pièce de résistance of their 2023/2024 collection. Forging a path in football and club history, their fourth kit introduces the emblematic Jumpman's epoch-making elephant print for the second remarkable feat. 🆕👕✨
The jersey is a mesmerizing melange of desert hues, with the elephant print boldly bisected by a vertical embodiment of the club's quintessential Hechter stripe. Enclosed with navy and profound green trims at the collar and cuffs, the jersey unites every branding mark, sponsor logo, and crest, all imprinted in united green shades, to lend a smart juxtaposing effect with the base.
In true PSG x Jordan style, they have assembled an accompanying training and lifestyle collection, featuring an elite Air Jordan Legacy 312 Low too, flamboyantly adorned with the well-loved elephant print. Setting a daring precedent, the "AIR JORDAN" label strides into the lifestyle collection, signalling an exciting new chapter in this powerful partnership.
Striding into a harmonious collaboration, Paris Saint-Germain join forces with Jordan for their new endeavor. Gracing the campaign, the prowess of PSG's women's team - Korbin Albert, Elisa De Almeida, Grace Geyoro, Jackie Gronen, and Sakina Karchaoui - is captured impeccably amidst the grandeur of the Qatar National Museum in Doha. This hub of culture, teeming with the enchanting sand-pink architecture of distinguished French architect Jean Nouvel, created a tableau rife with visual allure - mirroring the fresh hues of the new athletic garment.
Get a piece of this unique blend of sport and style from the PSG x Jordan 23/24 collection commencing 29th January. Stay attuned for updates.