PSG, they've done something proper fly this season. They've teamed up with Penninghen, this top-notch art school, to create these matchday posters for the Champions League.
Now, you know PSG, they're always pushing boundaries, always about that next level. They've dipped their toes in fashion, music, you name it. But this, this is different. This is about celebrating art, about giving a platform to young creatives.
They invited 26 students, bright sparks all, to design a whole set of posters, eight in total, each one dedicated to a different Champions League game. Think about it: Girona, Arsenal, PSV Eindhoven, Atlético Madrid, Bayern Munich, RB Salzburg, Manchester City, VfB Stuttgart. Each poster is a mini-story, inspired by the history, the vibe, the soul of each city and club.
It's not just about pretty pictures, though. This is about showing the world that football and art can go hand in hand. It's about breaking down those walls, showing that creativity can exist in every corner of life.
And let's be real, these posters are fire. They're bold, they're vibrant, they're full of life. They capture the energy of the game, the passion of the fans, the sheer magic of the Champions League.
They even used one of the designs for the pre-match pennant for the game against Girona. PSG, they're always thinking outside the box, always looking for new ways to connect with their fans.
Fabien Allègre, the Chief Brand Officer, he said it best: "Since QSI's arrival, Paris Saint-Germain has continually forged connections with the worlds of fashion, music and art. Today, we are delighted to have brought a wonderful project to fruition with the students of the international school Penninghen for the first phase of this new Champions League. This initiative embodies our commitment to combining sport and art, while highlighting the creative talent of this very promising generation. Together, we celebrate the spirit of innovation and passion that defines Paris Saint-Germain."
And Gilles Poplin, the Director of Penninghen, he was buzzing too: "The collaboration between Paris Saint-Germain and Penninghen is the union of two legendary institutions, combining self-improvement and creative boldness, an inspiration for the youth! Ici c’est Paris! Ici c’est Penninghen!"
So there you have it. PSG, they're not just about the goals and the trophies. They're about pushing boundaries, about celebrating creativity, about giving a voice to the next generation. And that, my friends, is something truly special.
You into this kind of stuff, huh? Why don't you go on and subscribe to our Newsletter then? It's free, you'll get the latest news straight to your inbox, plus you'll get some exclusive deals, I mean really, you're losing money if you don't sign up if you think about it.
