PSG Breaks New Ground with Korean Characters on Kits
Paris Saint-Germain, made history today by marching onto the field donning Korean characters on their kits - a first for the club. Let's delve into why.
Celebrating Lee Kang-in: PSG's Cultural Phenomenon
In a grand gesture of tribute to Lee Kang-in, PSG did the audacious. They signed Lee from Real Mallorca with a hefty price tag of 22 million euros during the summer break. The South Korean international, with his record 16 appearances, isn't just a new recruit but a cultural phenomenon, especially in his homeland South Korea.
Lee's Impact on PSG and Asian Popularity
In one smooth move, Lee's addition has propagated PSG's fame across Asia, making it a household name. The adoration for Lee in his home country is insurmountable to the point that his jersey dethrones that of Kylian Mbappé, exuding its presence as the top-selling kit among the Parisians.
A Nod to South Korean Supporters with Special Jerseys
In light of this incredible fan following and as a nod to their South Korean supporters, PSG took to the field with their jerseys decked in Korean characters. The unique kits went live on PSG's website, garnering the attention of fans worldwide.
PSG's Consideration for South Korean Fans
Thanks to the scheduling of the match, it was projected live for South Korean fans at a most-convenient 9:00 pm local time, whereas the kick-off happened at 1:00 pm local French time.
Join the PSG Fanbase with the Korean-Character Kit
Claim your PSG Kit with Korean Characters at the official online store of PSG. We'd love to hear your thoughts on PSG's bold new fashion move featuring Korean characters. Drop your thoughts in the comments below.
