Let's take a dive into the world of football attire, specifically Philadelphia Union's unveiling of their latest jersey for the 2024-25 seasons. The design was revealed on February 15, 2024, marking another impressive milestone in their journey - a glorious 15 years of existence! And trust me, it's been a rush of adrenaline, every step of the way!
The new and vibrant jersey, crafted with finesse by adidas, pays tribute to a symbol that has been a part of their history since the beginning. The jersey proudly showcases the reintroduction of the famed center stripe, resurrecting and dynamizing a piece of their past with an elegant twist. The stripe that once was a fashion statement during their inaugural season, is now back with a bang - paying homage to their past, while effortlessly merging into the future.
Painting the canvas of this primary shirt, the center stripe now bursts with blue and gold diamonds, spiraling aimlessly, forming the Roman numerals X and V - signifying 15 years of an exhilarating football saga. This jersey honors the remarkable journey the club has charted over the years and shines a light of expectation on the promising future that lies ahead.
The creation of this 'XV' jersey, fascinatingly enough, has not been just the labor of adidas, but also of the Union Creative Collective (UCC), which embarked on its journey in 2019. Uniting a diverse range of minds, including season ticket holders, Sons of Ben members, the club's ardent fans, conscientious media personnel, and Union employees, they've been integral in shaping the jersey’s envisioned design. The "XV" primary kit for 2024, with its intricate design and symbolism, worships the humble beginnings of the Philadelphia Union while continuing to echo the spirit of evolution and hope for the scintillating future that awaits.
Working in unison with the Union and adidas, this organisation has given a fresh, distinctive spin to the central stripe for the 2024 "XV" kit. This remastered design feels alive in the Union's iconic signal blue, added to the strip to embody the team and league's journey of transformation and progression over a span of 15 seasons. The creative pizzazz of the central design emulates the Union's typical on-field line-up. The lively jagged strip can be viewed as a river, a snake, or even a lightning bolt - symbols that echo the Union's legacy and narrative.
"Union fans have been awaiting the return of the center stripe for many years", affirms Shaun Kreider, the Senior Creative Director of Philadelphia Union. “With 2024 being the club’s landmark 15th season, we felt it only right to revisit the classic design, but with a modern twist. Originally inspired by the trusses of the Commodore Barry bridge that serves as a backdrop to Subaru Park, the XV jersey symbolizes a bridge from the past to the present and the Union’s commitment to bridging the gap between fans and their team with countless initiatives like the Union Creative Collective, who’s input brought this kit to life.”Kreider added.
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