In a move pushing an agenda that's nothing short of profound, the renowned Swiss football club, BSC Young Boys, has partnered with Amnesty International to make an unmatched statement against inequality. This grand gesture is embodied in their Nike-made 'YBForEveryone' jersey, first exhibited in their 3-0 victory over the Grasshoppers.
Reflecting on the past, last year the Young Boys made headlines with a graceful Nike-crafted shirt marking their memorable 125-year milestone. Today, they introduce another exclusive edition, making a striking entrance not just with its sharp design but also with a potent message against racism, antisemitism, homophobia, sexism, and all forms of discrimination plaguing our society. They're championing diversity and advocating for an open society, the spirit of which is encapsulated in their 'YBForEveryone' kit.
The special edition jersey, with its cool black aesthetic and hints of glittering reflective features, shone on the pitch, capturing attention at the Wankdorf Stadium where the Young Boys emerged victorious against Grasshoppers. The reflective particulars adorning the black base of the 'YBForEveryone' jersey include the emblematic YB insignia, the iconic Nike swoosh, alongside Amnesty International's Candle for Freedom, and the club’s founding year inscribed on the sleeve, with delicate stripes lining the bodice. In a display of sophistication, the championship badge and sponsor prints are completely enshrouded in a black finish, along with the jersey numbers, imprinted with the inspiring hashtag #YBFOREVERYONE.
The 'YBForEveryone' Jersey is now available to the public at shop.bscyb.ch. Follow this bold journey on their Instagram [@bscyb_offiziell]. As they continue to make strides towards a more inclusive sport, the BSC Young Boys are proving that in football, equality doesn't stop at the pitch's edge. It stretches far and wide, permeating every layer of society.
