The Best a Man Can Get – And a Few Blue Shirts, I Guess
So, yeah, this happened. Remember that "The Best a Man Can Get" jingle? You know, the one from when you were knee-high to a grasshopper—or maybe you heard it for the first time this summer, depending on your age. Gillette, the razor people, resurrected it for the Euros this year with Tom Grennan on vocals. It wasn’t the song we asked for but the song we received. The anthem we never knew we needed.
And now, in a twist only a late-night dream could conjure, they’ve teamed up with Art of Football. This isn't your average merch drop. We’re talking about a jersey—a blue-and-white, nostalgia-dripping piece that's not just about rehashing old jingles; it’s about the feeling.
Tom Grennan says—paraphrased—that he’s deeply into football. That’s why he lent his voice to the project. “This wouldn’t be anything without the fans,” he says, which, honestly, is fair. It’s a shirt for us, for the ones who know a decent chant from a pile of noise. It’s true, though: fans made this happen, taking a song that should have died in the ’80s and turning it into something brand new in 2024.
A Nostalgia-Filled Jersey
The shirt itself? It’s got that ‘80s flavor—like a football kit out of a time capsule. A splash of “Gillette Blue,” an oversized fit, a white vintage collar, and the "Best a Man Can Get" logo boldly splashed across the chest. There’s also a stipple pattern reminiscent of iconic kits from decades ago. It’s like a visual echo of the music. You know what? I like it.
There’s a custom crest—because why not?—and a razor blade subtly hiding at the bottom of the shirt, because… marketing. I see you, Gillette. I see you.
Luke Cuthbert of Art of Football, the creative brain behind the design, said they aimed to capture the “heart of football fan culture.” A beating heart, apparently. It’s all very poetic, very dramatic—just like football fans.
Why This Jersey Matters
Here’s the thing that might make you want to buy it: all profits are going to Football Beyond Borders (FBB). They’re not just handing out water bottles; they’re changing lives. FBB uses the power of football to help young people, providing the kind of support and opportunities most of us take for granted. This is about real, tangible impact. Think of it as supporting a good cause while scoring a stylish shirt—a win-win.
Will this jersey get you through the season or make you a better player? Nah. But will it make you look like you know what’s good—maybe even have people start singing when you walk into a room? Probably. And will it give money to something worthwhile? Absolutely.
Check it out starting January 17th at art-of-football.com. Maybe get one, maybe don’t. The choice is yours.